Channel Mobile is at the cutting edge of mobile messaging, SMS marketing tools, and mobile marketing software solutions. We believe mobile is a direct, highly responsive two-way communication channel and should form an integral part of your business's marketing.
Mobile has evolved into the 7th Mass Media channel with more cell phones in the world than all televisions and PCs combined. There are now nearly 100 million mobile cellular phone subscriptions, with smartphone penetration over 91%. This gives mobile huge reach with over 85% penetration through various LSM levels.
Mobile advertising is interactive, targeted, instantaneous, cost-effective, and absolutely measurable. It offers age, gender, location, and handset targeting. The mobile medium offers unique moments of consumer engagement due to the close and personal relationships people have with their phones; moments that other platforms are unable to deliver.
Documentation for the HTTP Protocol can be downloaded here